A more familiar attack would be through email, but fake anti-virus and other malware most commonly channelled through the World Wide Web. Search engines are our path to the “interweb” and talented Cybercrooks have the know-how to manipulate search results from all the major Search Engines to entice users onto their malicious pages.

More than likely these internet pages contain security risks and web browser exploits, waiting for the chance to infect users who get directed to these websites. Cybercrookes will also abuse legitimate search engine techniques. Genuine Search Engine Optimisation (SEO) techniques are commonly used as internet marketing tools, but the problem is that the bad guys tend to abuse SEO, and are supplemented by more devious methods, which is called Black Hat SEO.